Why a brand can save you time and get you more business!

When you are branded, you can use your brand as a filter to save time and attract the right business.  You are clear on your passion, your point of differentiation and who your target market is; you won’t waste time or opportunity lost in uncertainty.  Therefore, by using your brand as a filter, you’ll save time by knowing when to say no to those clients or opportunities that don’t match your brand.  You’ll also know when to spot those yes opportunities that will produce more business.

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Source: feeds.networkingphoenix.com

Matthew O'Brien

With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses.

Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. 

Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix.  Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.

View all of Author Matthew O'Brien posts.

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