Resume Types – You Have a Choice

The goal of your resume is to get you in the door, it is a marketing document (a sales pitch) of your best stuff.  It is not a listing of every single thing you have ever done.  It needs to grab the attention of the reader and show them that you are unique. Your résumé is a written picture of yourself. With a good cover letter, it will help you “get in the door”.  Your résumé should also be job specific, and you should rewrite a portion of it for every job in  which you apply. 

read more


Matthew O'Brien

With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses.

Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. 

Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix.  Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.

View all of Author Matthew O'Brien posts.

Leave a Comment

Your email address will not be published. Required fields are marked *