How Social Media Affects Search Engine Rankings

For quite some time now, search engine optimization gurus have postulated that Facebook and Twitter popularity directly affects search engine rankings, and now an announcement from both Google and Bing confirms those suspicions. Just what factors figure into the specific algorithms for each of the popular search engines remains under wraps, but the news holds significance both for search engine optimization and for web marketing.

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Source: feeds.networkingphoenix.com

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