AZIMA Event – Scott McAndrew on Social Media ROI

Arizona Interactive Marketing Association – AZIMA

Join us to hear from Terralever’s Vice President of Strategy, Scott McAndrew.

Scott’s years of dedicated experience in interactive marketing helps define the focus and methodology for client initiatives. With a career encompassing the fundamentals of design, marketing and technology, Scott works to ensure Terralever’s approach is aligned with each client’s overall business goals before tapping into a wide range of both tried, tested and leading edge interactive marketing techniques. He and his team also oversee all ongoing marketing and strategy retainers in order to provide performance-based reporting, analysis and prescriptive direction to guarantee sustainable, progressive results.


As Social Media has become and continues to be an integrated part of online marketing initiatives, establishing its value has become a hot topic amongst both practitioners and brands alike. During this session, Scott McAndrew will explore why and how brands are measuring social media from a standpoint of return on effort/investment, citing real-world examples and approaches being used by Terralever and the brands they work with.

Event Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.

Pricing: Student $25 (Enter “STUDENT” promo code)

Members $35 (Enter “AZIMAMEMBER” promo code)

Non- Members $45 At the door $55


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