Join us to hear from Terralever’s Vice President of Strategy, Scott McAndrew.
Scott’s years of dedicated experience in interactive marketing helps deﬁne the focus and methodology for client initiatives. With a career encompassing the fundamentals of design, marketing and technology, Scott works to ensure Terralever’s approach is aligned with each client’s overall business goals before tapping into a wide range of both tried, tested and leading edge interactive marketing techniques. He and his team also oversee all ongoing marketing and strategy retainers in order to provide performance-based reporting, analysis and prescriptive direction to guarantee sustainable, progressive results.
REGISTER ONLINE: http://bit.ly/ibMZce
As Social Media has become and continues to be an integrated part of online marketing initiatives, establishing its value has become a hot topic amongst both practitioners and brands alike. During this session, Scott McAndrew will explore why and how brands are measuring social media from a standpoint of return on effort/investment, citing real-world examples and approaches being used by Terralever and the brands they work with.
Event Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.
Pricing: Student $25 (Enter “STUDENT” promo code)
Members $35 (Enter “AZIMAMEMBER” promo code)
Non- Members $45 At the door $55
JOIN US: http://bit.ly/ibMZce