AZIMA Event – Customer Acquisition from Organic Search on May 3rd

Arizona Interactive Marketing Association (AZIMA) Event!

Join us to hear from the leading author Vanessa Fox, the author of Marketing in the Age of Google who has been called a “cyberspace visionary” by Seattle Business Monthly. She is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and marketers) can work together towards greater search visibility at ninebyblue.com. Register Online

She’s also an entrepreneur-in-residence with Ignition Partners, Contributing Editor at Search Engine Land, and host of the weekly podcast Office Hours. She previously created Google’s Webmaster Central, which provides both tools and community to help website owners improve their sites to gain more customers from search and was instrumental in the sitemaps.org alliance of Google, Yahoo!, and Microsoft Live Search. She was named one of Seattle’s 2008 top 25 innovators and entrepreneurs. Her book, Marketing in the Age of Google, provides a blueprint for incorporating search strategy into organizations of all levels.

Date: Tuesday, May 3rd 2011

Time: 6:00p.m.- 8:00p.m.Event

Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.

Pricing:

Student $25 (Enter “STUDENT” promo code)

Members $35 (Enter “AZIMAMEMBER” promo code)

Non- Members $45At the door $55

Register: http://bit.ly/iDCyOm

Matthew O'Brien

With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses.

Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. 

Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix.  Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.

View all of Author Matthew O'Brien posts.

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